Optimize shopping centers with customer counting.

Shopping centers are currently undergoing profound change, and operational and planning challenges are placing a considerable burden on management. ASE's Shopping Centre & Portfolio Management Intelligence Tool provides the basis for reassessing potential, revising utilization concepts and developing economic perspectives. This ultimately supports management in making strategically sound and qualitatively coherent decisions.

Analysis & Possible Applications

Performance management

The ASE evaluates all important data and highlights unused potential, interprets it and presents it in an understandable way. This allows many things to be optimized in a targeted manner - from rental prices to the store offer and marketing through to the center layout. The data obtained can be freely integrated, configured and combined - depending on its use and added value. This allows center management to clearly control and assess how effective individual measures are.

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Facility Management

Through person flow simulations and modeling, costs can be specifically saved in facility management. Knowing where, when, and how many people use the facilities enables targeted control of cleaning and supplies.

Location management

Recognize how the population in the shopping center's catchment area is comprised to make data-driven decisions. Do the rental prices and expected performance align, or is there a need for optimization in the offerings? With ASE's data and analyses, you can determine the real potential of the location.

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