Successful revitalisation thanks to methodical analysis
|Sector/Industry:||Retail, construction and real estate|
|Methods & Technologies:||People counting systems
Zurich’s Oerlikon precinct has experienced a significant change over recent decades from an industrial district to an upscale region with modern residential and living areas as well as office space for renowned global companies. The transition is still in full swing and the downtown area is also highly affected. The downtown train station is currently undergoing major renovation, which will impact the surrounding infrastructure, like the historic Oerlikon Neumarkt Shopping Center located directly in its center.
The Oerlikon Neumarkt has an attractive location and the planned subterranean connection to the train station offers enormous potential. The real estate managers of the Oerlikon Neumarkt looked into a repositioning and revitalisation in light of the developments in the surrounding area. Together with an architect, they developed a number of renovation concepts and decided to methodically and systematically investigate the various possibilities in cooperation with ASE. The analysis provided by ASE offered a success-critical basis for decision making. The following criteria were considered under the aspects of shopping experience, safety and comfort:
In addition, ASE identified potential bottlenecks arising from an increased visitor volume. A counting system was also taken into service to measure the visitor frequencies during the reconstruction phase in and around the building. This also served as proof of safety for the authorities (fire protection).